Swiss Bakery Brochure - Case study
Go BackContent for Corporate Brochure and Website
To assist with the successful launch of the Swiss Bakery brand, ButterSideUp have just completed the new Swiss Bakery launch brochure. Rich in language selling Swiss excellence, expertise and heritage, the brochure was used at the launch event for Swiss Bakery's new and exciting range of In-Store-Bakery morning/snacking products. The most exciting new brand to hit the UK in years - Swiss Bakery will satisfy the demand for tasty hot food, on-the-go, and the desire for fresh new European breads.
Swiss Bakery Case Study
Slater Design contacted us to discuss the Swiss Bakery project. They needed a writer who could use the strength of the Swiss brand and get this across in the actual brochure content.
Quite some research was involved. The company did provide old brochures which had been translated from Swiss to English. This was one of the biggest challenges, as literal translation from any foreign language can be misleading.
We were also in contact with Swiss Bakery, N.Ireland. Meeting them and taking a full brief was crucial to the project as was our contact with the commissioning agency, Slater Design. They were good enough to organise several client meetings one of which had the full range of Swiss Bakery produce available for sampling - Nice!
Slater Design contacted us to discuss the Swiss Bakery project. They needed a writer who could use the strength of the Swiss brand and get this across in the actual brochure content.
Quite some research was involved. The company did provide old brochures which had been translated from Swiss to English. This was one of the biggest challenges, as literal translation from any foreign language can be misleading.
We were also in contact with Swiss Bakery, N.Ireland. Meeting them and taking a full brief was crucial to the project as was our contact with the commissioning agency, Slater Design. They were good enough to organise several client meetings one of which had the full range of Swiss Bakery produce available for sampling - Nice!
