There are three ways we can help your business:


1. Saving Time.


As you ponder what to write for that corporate brochure, business article or website update, time is slipping away - never to be seen again! It's time you can't afford to waste and time you'd rather spend elsewhere. This is where we come in! As experienced writers, it doesn't take us long to find out what's needed and get cracking.


2. New Creative Ideas


Being close to your project can sometimes hinder that creative spark. That's why an outside viewpoint is sometimes needed to get projects back on track. Maybe it's because we work externally we can afford to be a little bolder - whatever it is you either love being creative or you don't and it shows in your work. You'll be glad to know we're in the 'love' camp.


3. Challenged Thinking


Easy to overlook is how a copywriter uncovers the information he/she needs. At ButterSideUp we use a rather formulaic method. It doesn't discount a bit of laughing, banter and coffee drinking, but at the end of the day we normally have one chance to get the info and start writing, so interviewing in a professional way is vital.


So, what's challenging? It's the kind of questions we ask. Be prepared for "how do you solve your clients' problems" or "what makes your company special". Apart from making sure we know what's good about you, this process adds great value for the client. Often this kind of stuff hasn't been thought about for years - maybe since the company was launched. It offers a chance to re-focus, to remember why your company is brilliant and creates a positive message which can be filtered down through all employees.